Commerce and retail media networks rarely get to see themselves in relation to their peers, let alone peers from different industries. A new Forrester study commissioned by Koddi surveyed 788 decision-makers across retail, financial services, travel, hospitality, logistics, QSR, and automotive in the US, Canada, UK, France, and Germany. The goal was to map where commerce and retail media programs are strong, where the gaps are, and what each vertical can learn from the others. In this session, industry thought leaders uses that research as a starting point, a shared diagnostic: not to rank winners and losers, but to help operators identify where their roadmaps may be misaligned with what the market demands. The conversation will examine what it takes to close gaps in measurement, first-party targeting, execution, and how networks at different stages of maturity can prioritize effectively. Bring your honest questions about where your business stands.